Little brother gets the spotlight

I don't know if many have noticed this recent trend but I have. The little "buggy" brother of the IPod has started to take off in holiday sales and most retailers are wishing that they had ordered more for consumers. With the initial release of this product it faced a large challenge in the marketplace in dealing with the IGeneration users. Even people that weren't in love with Apple products were buying the IPod. Everything was going right for the image of the Apple IProducts and they dominated most of the market place until this year. The Gen2 version of the Zune music player has a slimmer look and easier to use interface installed. Not to mention that Microsoft has finally realized the error of their ways with the first generation of this product and is actually making the Zune Gen2 operating system available for their previously "obsolete" players.

I recently sat next to a Microsoft employee on a flight to Chicago that informed me that every person that worked for the mega company actually received a Zune for free since they couldn't even sell them. Now the owners of these music players will be able to upgrade their OS in the player to the new Gen2 version for free. Also people that want to get away from the fruit products now have a better option for purchase. I know I love going into the "fruit" store and listening to all of the fruit bots that work in there tell me how much they love their Macs. Snobs. I welcome the little brother back to the lime light with the better product that Microsoft has put out this year. The Zune Gen2, as well as the first gen, has Wi Fi built in to connect to other Zune's to transfer songs between them wirelessly. Also the player has a built in FM tuner to listen to the radio and we can all appreciate that it still plays Podcasts, video and you can store your photos in it as well. Keep your eye on this one because I think that it is going to surprise a lot of people going into the holidays.